Nordstrom x Nike

 

What We Did

This campaign is all about elevating women. The concept highlights individual stories and perspectives as a lens to explore the future and our inter-connectedness. We were tasked with casting 6 models for the editorial, as well as 30 influencers. We prompted the influencers to generate their own content with seeded product.

  • CASTING

  • INFLUENCER OUTREACH

 
 
 

Casting

Our incredible models are defying stereotypes. We cast them because they are game changers across diverse topics. Sinead bridges the gap between young entrepreneurs and the digital future. Hartje is a humanitarian. Shivani is an activist and writer. Renee fights for the planet. Leyna is the first openly transgender woman to appear in Vogue India. Kenza advocates for ethical design. This cast EMPOWERS.

 
 
 
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Influencers

We pulled together a list of 30 diverse and groundbreaking influencers. This list of enthusiastic women encompasses people who are out in the world, changing their communities, and expanding the horizons of sneaker culture. They advocate for body positivity, activism, women in sports, excellence in music, sustainability and more. The influencer campaign inspires customers to do good, connect with their communities, and share their unique inspirations as they look toward a positive future.

 
 
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